Data Protection Regulations GDPR

Data Protection Notice

Thank you for your interest in our company. The leadership and administration of Lern- und Sprachsysteme Mühlebach AG values data protection very highly. The general use of websites run by Lern- und Sprachsysteme Mühlebach AG is possible without providing any personal data. If a person wishes to use certain services provided by our company, however, some processing of personal data may be required. If we must process personal data for reasons other than those required by law, we will generally ask the permission of the person in question.

The processing of personal data such as a person's name, address, email address or telephone number is always done in accordance with the GDPR and the local laws affecting Lern- und Sprachsysteme Mühlebach AG. The purpose of the notice is to provide the public with information about the type, scope and purpose of the personal data we collect, use and process. This notice also serves to inform affected persons of their rights.

Lern- und Sprachsysteme Mühlebach AG, as the party responsible for the data processing, has implemented numerous technical and organisational measures to ensure the security of personal data collected through this website. However, internet-based data transfers may be subject to security weaknesses, and absolute protection cannot be guaranteed. For this reason, anyone may choose to provide personal data through other means, such as through the telephone.

1. Explanation of Terms

The Data Protection Policy of Lern- und Sprachsysteme Mühlebach AG uses terms from the European General Data Protection Regulations (GDPR). Our data policy should be easily read and understood by the public and our customers and business partners. For this purpose, we have provided explanations of the terms used below.

The following terms are used in this data protection policy:

  • a)    Personal data

    Personal data is all information that refers to an identified or identifiable natural person (hereafter referred to as the "data subject"). A person is considered identifiable when they can be either directly or indirectly identified, particularly by reference to a name, ID number, location, online identity, or to one or more identifying features specific to their physical, physiological, genetic, mental, economic, cultural or social identity.

  • b)    Data subject

    A data subject is any identified or identifiable natural person whose personal data is processed by the controller.

  • c)    Processing

    Processing refers to any action done to personal data with or without help from automated processes, such as collection, recording, organisation, filing, saving, changing or editing, reading out, retrieval, disclosing through transfer, sharing or making available in any form, matching or linking, restriction, deletion or destruction.

  • d)    Restriction of processing

    Restriction of processing refers to the marking of saved personal data for the purpose of limiting future processing of this data.

  • e)    Profiling

    Profiling any type of automated processing of personal data for the purposes of evaluating specific traits of a natural person, particularly to analyse or predict aspects related to work performance, economic status, health, personal preferences, interests, reliability, behaviour, location or movements.

  • f)    Pseudonymisation

    Pseudonymisation is the processing of personal data in such a way that the personal data cannot be attributed to the data subject without the input of additional information, whereby the additional information is stored elsewhere and technical and organisational measures have been taken to guarantee that the personal data cannot be matched to an identified or identifiable natural person.

  • g)    Controller

    The controller is the natural or legal person, public authority, agency or other body which, alone or jointly with others, determines the purposes and means of the processing of personal data; where the purposes and means of such processing are determined by Union or Member State law, the controller or the specific criteria for its nomination may be provided for by Union or Member State law.

  • h)    Processor

    A processor is a natural or legal person, public authority, agency or other body which processes personal data on behalf of the controller.

  • i)    Recipient

    A recipient is natural or legal person, public authority, agency or another body, to which the personal data are disclosed, whether a third party or not. However, public authorities which may receive personal data in the framework of a particular inquiry in accordance with Union or Member State law shall not be regarded as recipients.

  • j)    Third party

    A third party refers to a natural or legal person, public authority, agency or body other than the data subject, controller, processor and persons who, under the direct authority of the controller or processor, are authorised to process personal data.

  • k)    Consent

    Consent refers to means any freely given, specific, informed and unambiguous indication of the data subject's wishes by which he or she, by a statement or by a clear affirmative action, signifies agreement to the processing of his or her own personal data.

2. Name and address of the controller

The controller in the sense of the General Data Protection Regulations, other data protection laws valid in the EU member states and other provisions relating to data protection is:

Lern- und Sprachsysteme Mühlebach AG

Mühlebachstr. 43

8008 Zürich

Switzerland

Tel.: +41442620175

E-Mail: administration@lern-forum.ch

Website: Lern-Forum.ch

3. Cookies

The websites of Lern- und Sprachsysteme Mühlebach AG use cookies. Cookies are text files that are placed on a computer by a web browser and saved.

Numerous websites and servers use cookies. Many cookies have what is called a cookie identifier. A cookie-ID is a unique identification of a cookie. It is made up of a string of letters and numbers and allows internet sites and servers to recognise the browser where the cookie was stored. This allows internet sites and serves to identify the browser of a data subject from among other visitors to the sites. A particular internet browser can be recognised and identified by the unique cookie identifier. 

By using cookies, Lern- und Sprachsysteme Mühlebach AG can offer users of these webpages more user-friendly services that would not be possible without cookies.

We use cookies to optimise the information and offerings on our website for the user. As mentioned above, cookies allow us to recognise visitors to our website. The purpose of recognition is to improve user experience. For example, a user of our website who accepts cookies will not need to imput their user information each time they visit the site, because the cookie will allow the website to remember them. Another use for cookies is the shopping basket in our online shop. The online shop uses cookies to remember which articles a customer has placed in their basket.

The data subject can choose not to accept the placement of cookies by our website by adjusting the settings of their internet browser, denying the placement of cookies long-term. They can also delete cookies placed previously using the internet browser or a software program. This is possible in all of the common web browsers. If the data subject deactivates the placement of cookies in the internet browser they are using, not all functions of our website may be available in their entirety.

4. The collection of general data and information

Every time the site of Lern- und Sprachsysteme Mühlebach AG is visited, it collects a set of data and information through the data subject or an automated system. This general data and information is saved in the server logs. Collected information may include (1) the type and version of the browser used to visit the site, (2) the operating system of the computer, (3) the website from which the user was directed to ours (called the referrer), (4) The subpages that are directed to ours through an accessing system, (5) the date and time of the visit, (6) an Internet Protocoll Address (IP Address), (7) the Internet Service Provider of the accessing system and (8) other similar data and information used to protect our IT systems from attacks.

Lern- und Sprachsysteme Mühlebach AG does not use this general data and information to draw conclusions about the data subject. The information is necessary to (1) provide correct information on our website, (2) optimise the contents of our website and advertising, (3) guarantee the long-term functionality of our IT systems and our website infrastructure and (4) to provide investigating agencies with the necessary information in case of a cyber attack. Lern- und Sprachsysteme Mühlebach AG uses the anonymously collected data and information for statistical purposes and with the goal of improving data protection and security in our company, so that we can ensure the best level of security for the personal data we process. The anonymous data on the server logs is separated from all personal data collected and saved about the data subject.

5. Registration on our website

The data subject has the opportunity to register on the controller's website by entering personal data. The registration form shows which personal data with be processed by the controller for this purpose. The personal data entered by the data subject for the purposes of registration will only be used for internal purposes by the controller and are collected and saved for the controller's purposes only. The controller may forward the data to one or more processing services, such as a parcel service, which will also use the data solely for internal purposes as determined by the controller.

The data subject's IP address as provided by their internet service provider (ISP) and the date and time of registration are also collected during this process. This data is saved because it is the only way to prevent misuse of our services, and if necessary, this data can help shed light on illegal activity. To this extent, the saved data is necessary to protect the controller. The data will not be disclosed to third parties unless it is legally required or helps prosecute a criminal case.

The registration of a data subject by voluntary entry of personal data allows the controller to offer the data subject contents or services which, due to their nature, can only be offered to registered users. Registered persons are able to edit the personal data they entered during registration or to to fully delete the data from the controller's records at any time. 

The controller will provide information about saved personal data to the data subject upon request. The controller will also correct or delete the personal data according to the wishes of the data subject, as long no laws require the data to be stored. All employees of the controller are available to the data subject as contacts for this purpose.

6. Subscribing to our newsletter

Users of the Lern- und Sprachsysteme Mühlebach AG website have the option to subscribe to our company newsletter. The personal data required for this subscription is shown on the registration form.

Lern- und Sprachsysteme Mühlebach AG uses the newsletter to regularly inform its customers and business partners about company offers. A data subject can only receive the newsletter if they (1) have a valid email address and (2) register for the newsletter. For legal reasons, a confirmation email will be sent to the email address provided in a double opt-in process. The confirmation email serves to check that the owner is the one who authorised the newsletter subscription.

Upon registration for the newsletter, the IP address as provided by the data subject's internet service provider, the date and the time of registration are saved. The collection of this data is necessary to trace potential misuse of the email address in the future, therefore providing the controller with legal protection.

The personal data collected for the newsletter subscription is only used to deliver the newsletter. Subscribers may also be contacted via email regarding the newsletter service or their registration when necessary, such as during changes to the service or technical conditions. The personal data collected for the newsletter service will not be disclosed to third parties. A subscription to our newsletter can be cancelled by the subscriber at any time. The subscriber may also revoke permission for us to store the personal data collected for the newsletter service at any time. There is a link in every newsletter for the purpose of cancellation. It is also possible to cancel the newsletter subscription through the controller’s website or to contact the control through other methods and request cancellation.

7. Newsletter tracking

The Lern- und Sprachsysteme Mühleback AG newsletter contains something called a tracking pixel. A tracking pixel is a miniature image embedded in HMTL emails that enables creation and analysis of log files. It is used for statistical analysis of the success or failure of online marketing campaigns. Through the embedded tracking pixel, Lern- und Sprachsysteme Mühlebach AG can track if and when a data subject opens the email and which of the links in the email are clicked.

Personal data collected by the tracking pixel in the newsletters is stored and evaluated by the controller in order to optimise the newsletter service and tailor future newsletters to the customers’ interests. This personal data is not disclosed to third parties. Data subjects have the right to revoke this special permission, given during the double opt-in process, at any time. Upon revocation, this personal data will be deleted by the controller. Cancellation of the newsletter subscription is automatically viewed by Lern- und Sprachsysteme Mühlebach AG as revocation of permission.

8. Contact through the website

The website of Lern- und Sprachsysteme Mühlebach AG contains by law information which allows users to contact us quickly online and begin immediate communication with our company, including an email address. If a data subject initiates contact with the controller using email or a contact form, the personal data the data subject provides is automatically stored. This personal data provided voluntarily by the data subject to the controller is stored for processing or communication with the data subject. This data is not disclosed to third parties.

9. Tracking comments on the website blog

The comments on the blog of Lern- und Sprachsysteme Mühlebach AG can be tracked by third parties. In particular, a commenter has the option to track the replies to their own comment on a blog post.

If a user chooses to track the comments, the controller sends an automatic confirmation email, using a double opt-in process to check whether the owner of the email address authorised the option. Comment tracking can be ended at any time.

10. Routine erasure and blocking of personal data

Personal data is only processed and stored by the controller for the period required to perform the tasks for which is was collected, or for the period required by European directives and regulations or other law applicable to the controller.

Once the task for which the data was collected has been performed or cancelled or the legal storage period has ended as determined by European directives and regulations or other applicable law, the personal data will be routinely blocked or erased according to legal requirements.

11. Rights of the data subject

  • a)    Right to confirmation

    Each data subject has the right as granted by European legislation to obtain a confirmation from the controller as to whether their personal data is being processed. If a data subject wishes to avail themselves of this right of confirmation, he or she may, at any time, contact any employee of the controller.

  • b)    Right to access

    Each data subject has right as granted by European legislation to obtain information about his or her stored personal data from the controller for free at any time and a receive copy of this information. Furthermore, the European directives and regulations grant the data subject access to the following information:

    • the purposes of the processing
    • the categories of personal data concerned
    • the recipients or categories of recipients to whom the personal data has been or will be disclosed, in particular recipients in third countries or international organisations
    • where possible, the planned period for which the personal data will be stored, or, if not possible, the criteria used to determine that period
    • the existence of the right to request rectification or erasure of personal data from the controller, or restriction of processing of personal data concerning the data subject, or to object to such processing
    • the existence of the right to lodge a complaint with a supervisory authority
    • in cases where personal data is not collected from the data subject, all available information as to its source
    • the existence of automated decision-making, including profiling, referred to in Article 22(1) and (4) of the GDPR and, at least in those cases, meaningful information about the logic involved, as well as the significance and intended consequences of such processing for the data subject.

    Furthermore, the data subject shall have a right to obtain information as to whether personal data is transferred to a third country or to an international organisation. Where this is the case, the data subject shall have the right to be informed of the appropriate safeguards relating to the transfer.

    If a data subject wishes to avail themselves of this right of access, they may, at any time, contact any employee of the controller.

  • c)    Right to rectification

    Each data subject has the right as granted by European legislation to obtain from the controller without undue delay the rectification of inaccuracies in their personal data. Furthermore, the data subject has the right, taking into account the purposes of the processing, to have incomplete personal data completed, including by means of providing a supplementary statement.

    If a data subject wishes to exercise this right to rectification, they may, at any time, contact any employee of the controller.

  • d)    Right of erasure (right to be forgotten)

    Each data subject has the right as granted by European legislation to require the controller to erase their personal data without undue delay as long as the processing is not necessary and one of the following applies:

    • The personal data is no longer necessary for the purposes for which it was collected or otherwise processed.
    • The data subject withdraws the consent on which the processing is based according to point (a) of Article 6(1) of the GDPR, or point (a) of Article 9(2) of the GDPR, and where there is no other legal ground for the processing
    • The data subject objects to the processing pursuant to Article 21(1) of the GDPR and there are no overriding legitimate grounds for the processing, or the data subject objects to the processing pursuant to Article 21(2) of the GDPR.
    • The personal data has been unlawfully processed.
    • The personal data must be erased for compliance with a legal obligation in EU or Member State law to which the controller is subject.
    • The personal data has been collected in relation to the offer of information society services referred to in Article 8(1) of the GDPR.

    If one of the aforementioned reasons applies, and a data subject wishes to request the erasure of personal data stored by Lern- und Sprachsysteme Mühlebach AG, they may, at any time, contact any employee of the controller. An employee of Lern- und Sprachsysteme Mühlebach AG shall ensure that the erasure request is complied with immediately.

    Where the controller has made personal data public and is obliged pursuant to Article 17(1) to erase the personal data, the controller shall take reasonable steps, in view of available technology and the cost of implementation, to inform other controllers processing the personal data that the data subject has requested erasure by such controllers of any links to, copy or replication of this personal data, as far as processing is not required. An employee of Lern- und Sprachsysteme Mühlebach AG will take the necessary measures in individual cases.

  • e)    Right to restriction of processing

    Any person concerned by the processing of personal data has the right, granted by the European Directive and Regulation, to obtain from the controller the restriction of processing if one of the following conditions is met:

    • The accuracy of the personal data is contested by the data subject for a period enabling the controller to verify the accuracy of the personal data.
    • The processing is unlawful, the data subject objects to the erasure of the personal data and requests instead the restriction of the use of the personal data.
    • The controller no longer needs the personal data for the purposes of the processing, but the data subject needs it for the assertion, exercise, or defense of legal claims.
    • The data subject has objected to the processing pursuant to Article 21(1) of the GDPR and it is not yet clear whether the legitimate grounds of the controller override those of the data subject.

    If one of the aforementioned conditions is met, and a data subject wishes to request the restriction of personal data stored by the Lern- und Sprachsysteme Mühlebach AG, he or she may, at any time, contact any employee of the controller. The employee of the Lern- und Sprachsysteme Mühlebach AG will arrange the restriction of the processing.

  • f)     Right to data portability

    Any person concerned by the processing of personal data has the right, granted by the European Directive and Regulation, to receive the personal data concerning him or her, which has been provided by the data subject to a controller, in a structured, commonly used and machine-readable format. He or she also has the right to transmit this data to another controller without hindrance from the controller to whom the personal data have been provided, provided that the processing is based on consent pursuant to Article 6(1)(a) of the GDPR or Article 9(2)(a) of the GDPR or on a contract pursuant to Article 6(1)(b) of the GDPR and the processing is carried out by automated means unless the processing is necessary for the performance of a task carried out in the public interest or in the exercise of official authority vested in the controller.

    Furthermore, when exercising his or her right to data portability pursuant to Article 20(1) of the GDPR, the data subject shall have the right to obtain that the personal data be transferred directly from one controller to another controller, to the extent that this is technically feasible and provided that this does not adversely affect the rights and freedoms of other individuals.

    In order to assert the right to data portability, the data subject may at any time contact any employee of the Lern- und Sprachsysteme Mühlebach AG.

  • g) Right of objection

    Any person affected by the processing of personal data has the right granted by the European Directive and Regulation to object at any time, on grounds relating to his or her particular situation, to the processing of personal data concerning him or her carried out on the basis of Article 6(1)(e) or (f) of the GDPR. This also applies to profiling based on these provisions.

    The Lern- und Sprachsysteme Mühlebach AG shall no longer process the personal data in the event of the objection, unless we can demonstrate compelling legitimate grounds for the processing which override the interests, rights and freedoms of the data subject, or for the assertion, exercise or defence of legal claims.

    If the Lern- und Sprachsysteme Mühlebach AG processes personal data for direct marketing purposes, the data subject shall have the right to object at any time to processing of personal data processed for such marketing. This also applies to the profiling, insofar as it is related to such direct marketing. If the data subject objects to Lern- und Sprachsysteme Mühlebach AG to the processing for direct marketing purposes, the Lern- und Sprachsysteme Mühlebach AG will no longer process the personal data for these purposes.

    In addition, the data subject has the right, on grounds relating to his or her particular situation, to object to processing of personal data concerning him or her which is carried out by the Lern- und Sprachsysteme Mühlebach AG for scientific or historical research purposes, or for statistical purposes pursuant to Article 89(1) of the Data Protection Regulation (DS-GVO), unless the processing is necessary for the performance of a task carried out in the public interest.

    In order to exercise the right to object, the data subject may directly contact any employee of the Lern- und Sprachsysteme Mühlebach AG or another employee. Furthermore, the data subject is free to exercise his/her right to object by means of automated procedures using technical specifications in connection with the use of information society services, notwithstanding Directive 2002/58/EC.

  • h)    Automated decisions in individual cases including profiling

    Any data subject concerned by the processing of personal data shall have the right, granted by the European Directive and the Regulation, not to be subject to a decision based solely on automated processing, including profiling, which produces legal effects concerning him or her or similarly significantly affects him or her, unless the decision (1) is necessary for entering into, or the performance of, a contract between the data subject and the controller, or (2) is permitted by Union or Member State law to which the controller is subject and that law contains suitable measures to safeguard the data subject's rights and freedoms and legitimate interests, or (3) is made with the data subject's explicit consent.

    If the decision (1) is necessary for entering into, or the performance of, a contract between the data subject and the data controller, or (2) it is made with the data subject's explicit consent, the Lern- und Sprachsysteme Mühlebach AG shall implement suitable measures to safeguard the data subject's rights and freedoms and legitimate interests, which include at least the right to obtain the intervention of a data subject on the part of the controller, to express his or her point of view and to contest the decision.

    If the data subject wishes to exercise the rights concerning automated decisions, he or she may, at any time, contact any employee of the controller.

  • i)      Right to revoke consent under data protection law

    Every person affected by the processing of personal data has the right granted by the European Directive and Regulation to withdraw consent to the processing of personal data at any time.

    If the data subject wishes to exercise the right to withdraw the consent, he or she may, at any time, contact any employee of the controller.

12. Data protection during applications and the application process

The controller collects and processes the personal data of applicants for the purpose of handling the application procedure. The processing may also take place electronically. This is the case, in particular, when an applicant submits relevant application documents to the controller by electronic means, for example, by e-mail or via a web form located on the website. If the controller concludes an employment contract with an applicant, the transmitted data will be stored for the purpose of processing the employment relationship in compliance with the statutory provisions. If the controller does not conclude an employment contract with the applicant, the application documents will be automatically deleted two months after notification of the rejection decision, provided that no other legitimate interests of the controller conflict with such deletion. Other legitimate interest in this sense is, for example, a duty to provide evidence in proceedings under the General Equal Treatment Act (AGG).

13. Privacy policy on the use and application of Facebook

The controller has integrated components of the company Facebook on this website. Facebook is a social network.

A social network is a social meeting place operated on the Internet, an online community that generally allows users to communicate and interact with each other in virtual space. A social network can serve as a platform for sharing opinions and experiences or enables the Internet community to provide personal or company-related information. Among other things, Facebook enables users of the social network to create private profiles, upload photos and network via friend requests.

The operating company of Facebook is Facebook, Inc, 1 Hacker Way, Menlo Park, CA 94025, USA. The controller of personal data, if a data subject lives outside the USA or Canada, is Facebook Ireland Ltd, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland.

By each call of one of the individual pages of this website, which is operated by the controller and on which a Facebook component (Facebook plug-in) has been integrated, the internet browser on the information technology system of the data subject is automatically caused by the respective Facebook component to download a representation of the corresponding Facebook component from Facebook. A complete overview of all Facebook plug-ins can be found at developers.facebook.com/docs/plugins/. Within the scope of this technical procedure, Facebook receives knowledge of which specific subpage of our website is visited by the data subject.

If the data subject is logged in to Facebook at the same time, Facebook recognizes which specific subpage of our website the data subject is visiting each time the data subject calls up our website and for the entire duration of the respective stay on our website. This information is collected by the Facebook component and assigned by Facebook to the respective Facebook account of the data subject. If the data subject activates one of the Facebook buttons integrated on our website, for example the "Like" button, or if the data subject makes a comment, Facebook assigns this information to the personal Facebook user account of the data subject and stores this personal data.

Facebook always receives information via the Facebook component that the data subject has visited our website if the data subject is simultaneously logged into Facebook at the time of calling up our website; this takes place regardless of whether the data subject clicks on the Facebook component or not. If the data subject does not want this information to be transmitted to Facebook, he or she can prevent the transmission by logging out of his or her Facebook account before accessing our website.

The data policy published by Facebook, which is available at de-de.facebook.com/about/privacy/, provides information about the collection, processing and use of personal data by Facebook. It also explains which setting options Facebook offers to protect the privacy of the data subject. In addition, various applications are available that make it possible to suppress data transmission to Facebook. Such applications can be used by the data subject to suppress data transmission to Facebook.

14. Privacy policy on the use and application of functions of the Amazon affiliate program

As a participant in the Amazon affiliate program, the controller has integrated Amazon components on this website. The Amazon components have been designed by Amazon with the aim of referring customers to different websites of the Amazon group, in particular Amazon.co.uk, Local.Amazon.co.uk, Amazon.de, BuyVIP.com, Amazon.fr, Amazon.it and Amazon.es, via advertisements. BuyVIP.com in exchange for the payment of a commission. The controller may generate advertising revenue through the use of the Amazon components.

The operating company of these Amazon components is Amazon EU S.à.r.l, 5 Rue Plaetis, L-2338 Luxembourg, Luxembourg.

Amazon sets a cookie on the information technology system of the data subject. What cookies are has already been explained above. By each individual call of one of the individual pages of this website, which is operated by the controller and on which an Amazon component has been integrated, the internet browser on the information technology system of the data subject is automatically triggered by the respective Amazon component to transmit data to Amazon for the purpose of online advertising and the settlement of commissions. Within the scope of this technical procedure, Amazon obtains knowledge of personal data that serves Amazon to trace the origin of orders received by Amazon and to subsequently enable a commission settlement. Among other things, Amazon can track that the data subject has clicked on a partner link on our website.

The data subject can prevent the setting of cookies by our website, as already described above, at any time by means of an appropriate setting of the Internet browser used and thus permanently object to the setting of cookies. Such a setting of the Internet browser used would also prevent Amazon from setting a cookie on the information technology system of the data subject. In addition, cookies already set by Amazon can be deleted at any time via an internet browser or other software programs.

Further information and the applicable data protection provisions of Amazon can be found at www.amazon.de/gp/help/customer/display.html.

15. Privacy policy on the use and application of Getty Images images

The controller has integrated components of the company Getty Images on this website. Getty Images is an American stock photo agency. A picture agency is a company that offers pictures and other visual material on the market. Picture agencies usually market photographs, illustrations and film material. Various customers, in particular website operators, editorial departments of print and TV media and advertising agencies, license the images they use via a stock agency.

The operating company of the Getty Images components is Getty Images International, 1st Floor, The Herbert Building, The Park, Carrickmines, Dublin 18, Ireland.

Getty Images permits the (possibly free) embedding of stock images. Embedding is the incorporation or integration of specific third-party content, for example text, video or image data, which is provided by a third-party website and then appears on the user's own website. For embedding, a so-called embedding code is used. An embed code is an HTML code that is integrated into an Internet page by an Internet page operator. If an embed code has been integrated by an Internet site operator, the external content of the other Internet site is displayed immediately by default as soon as an Internet site is visited. To display the external content, the external content is loaded directly from the other Internet page. Getty Images provides more information about embedding content under the link www.gettyimages.de/resources/embed.

Through the technical implementation of the embed code, which enables the display of the images from Getty Images, the IP address of the Internet connection through which the data subject accesses our website is transmitted to Getty Images. Furthermore, Getty Images records our website, the browser type used, the browser language, the time and the length of the access. In addition, Getty Images may collect navigation information, i.e. information about which of our subpages were visited by the data subject and which links were clicked on, as well as other interactions that the data subject performed when visiting our website. This data may be stored and analyzed by Getty Images.

Further information and the applicable data protection provisions of Getty Images can be found at www.gettyimages.de/company/privacy-policy.

16. Privacy policy on the use and application of Google Analytics (with anonymization function)

The controller has integrated the Google Analytics component (with anonymization function) on this website. Google Analytics is a web analysis service. Web analysis is the collection, compilation and analysis of data about the behavior of visitors to websites. A web analysis service collects, among other things, data on which website a data subject came to a website from (so-called referrers), which subpages of the website were accessed or how often and for how long a subpage was viewed. A web analysis is mainly used for the optimization of a website and for the cost-benefit analysis of internet advertising.

The operating company of the Google Analytics component is Google Inc, 1600 Amphitheatre Pkwy, Mountain View, CA 94043-1351, USA.

The controller uses the addition "_gat._anonymizeIp" for web analysis via Google Analytics. By means of this addition, the IP address of the Internet connection of the data subject is shortened and anonymized by Google if access to our Internet pages is from a member state of the European Union or from another state party to the Agreement on the European Economic Area.

The purpose of the Google Analytics component is to analyze the flow of visitors to our website. Google uses the data and information obtained, among other things, to evaluate the use of our website, to compile online reports for us showing the activities on our website, and to provide other services related to the use of our website.

Google Analytics sets a cookie on the information technology system of the data subject. What cookies are has already been explained above. By setting the cookie, Google is enabled to analyze the use of our website. By each call of one of the individual pages of this website, which is operated by the controller and on which a Google Analytics component has been integrated, the internet browser on the information technology system of the data subject is automatically caused by the respective Google Analytics component to transmit data to Google for the purpose of online analysis. As part of this technical process, Google obtains knowledge of personal data, such as the IP address of the data subject, which Google uses, among other things, to track the origin of visitors and clicks and subsequently enable commission calculations.

By means of the cookie, personal information, for example, the access time, the location from which an access originated, and the frequency of visits to our website by the data subject, is stored. Each time the data subject visits our website, this personal data, including the IP address of the internet connection used by the data subject, is transmitted to Google in the United States of America. This personal data is stored by Google in the United States of America. Google may disclose this personal data collected via the technical procedure to third parties.

The data subject can prevent the setting of cookies by our website, as already described above, at any time by means of an appropriate setting of the Internet browser used and thus permanently object to the setting of cookies. Such a setting of the Internet browser used would also prevent Google from setting a cookie on the information technology system of the data subject. In addition, a cookie already set by Google Analytics can be deleted at any time via the internet browser or other software programs.

Furthermore, the data subject has the option to object to the collection of data generated by Google Analytics and related to the use of this website as well as to the processing of this data by Google and to prevent such processing. For this purpose, the data subject must download and install a browser add-on under the link tools.google.com/dlpage/gaoptout. This browser add-on informs Google Analytics via JavaScript that no data and information regarding visits to Internet pages may be transmitted to Google Analytics. The installation of the browser add-on is considered by Google as an objection. If the information technology system of the data subject is deleted, formatted or reinstalled at a later point in time, the data subject must reinstall the browser add-on in order to deactivate Google Analytics. Insofar as the browser add-on is uninstalled or deactivated by the data subject or another person attributable to his or her sphere of control, there is the option of reinstalling or reactivating the browser add-on.

Further information and the applicable Google privacy policy can be found at www.google.de/intl/de/policies/privacy/ and at www.google.com/analytics/terms/de.html. Google Analytics is explained in more detail under this link www.google.com/intl/de_de/analytics/.

17. Privacy policy on the use and application of Google Remarketing

The controller has integrated Google Remarketing services on this website. Google Remarketing is a function of Google AdWords that allows a company to display advertisements to Internet users who have previously visited the company's website. The integration of Google Remarketing thus allows a company to create user-related advertisements and consequently to display interest-relevant advertisements to the Internet user.

The operating company of the Google Remarketing services is Google Inc, 1600 Amphitheatre Pkwy, Mountain View, CA 94043-1351, USA.

The purpose of Google Remarketing is the display of interest-relevant advertising. Google Remarketing enables us to display advertisements via the Google advertising network or to have them displayed on other Internet pages that are tailored to the individual needs and interests of Internet users.

Google Remarketing sets a cookie on the information technology system of the data subject. What cookies are has already been explained above. By setting the cookie, Google is enabled to recognize the visitor to our website when he or she subsequently visits websites that are also members of the Google advertising network. Each time a website is accessed on which the Google Remarketing service has been integrated, the Internet browser of the person concerned automatically identifies itself to Google. Within the scope of this technical procedure, Google obtains knowledge of personal data, such as the IP address or the user's surfing behavior, which Google uses, among other things, to display interest-relevant advertising.

By means of the cookie, personal information, for example the Internet pages visited by the data subject, is stored. Each time the data subject visits our website, personal data, including the IP address of the internet connection used by the data subject, is transmitted to Google in the United States of America. This personal data is stored by Google in the United States of America. Google may disclose this personal data collected via the technical procedure to third parties.

The data subject can prevent the setting of cookies by our website, as already described above, at any time by means of an appropriate setting of the Internet browser used and thus permanently object to the setting of cookies. Such a setting of the Internet browser used would also prevent Google from setting a cookie on the information technology system of the data subject. In addition, a cookie already set by Google Analytics can be deleted at any time via the Internet browser or other software programs.

Furthermore, the data subject has the option to object to interest-based advertising by Google. To do this, the data subject must call up the link www.google.de/settings/ads from any of the internet browsers he or she uses and make the desired settings there.

Further information and the applicable data protection provisions of Google can be found at www.google.de/intl/de/policies/privacy/.

18. Privacy policy on the use and application of Google+

The controller has integrated the Google+ button as a component on this website. Google+ is a so-called social network. A social network is a social meeting place operated on the Internet, an online community that generally allows users to communicate with each other and interact in virtual space. A social network can serve as a platform for sharing opinions and experiences or enables the Internet community to provide personal or company-related information. Among other things, Google+ allows users of the social network to create private profiles, upload photos and network via friend requests.

The operating company of Google+ is Google Inc, 1600 Amphitheatre Pkwy, Mountain View, CA 94043-1351, USA.

By each call of one of the individual pages of this website, which is operated by the controller and on which a Google+ button has been integrated, the internet browser on the information technology system of the data subject is automatically caused by the respective Google+ button to download a representation of the corresponding Google+ button from Google. As part of this technical process, Google receives knowledge of which specific subpage of our website is visited by the data subject. More detailed information on Google+ is available at developers.google.com/+/.

If the data subject is logged in to Google+ at the same time, Google recognizes which specific subpage of our website the data subject is visiting each time the data subject calls up our website and for the entire duration of the respective stay on our website. This information is collected by the Google+ button and assigned by Google to the respective Google+ account of the data subject.

If the data subject activates one of the Google+ buttons integrated on our website and thus submits a Google+1 recommendation, Google assigns this information to the personal Google+ user account of the data subject and stores this personal data. Google stores the Google+1 recommendation of the data subject and makes it publicly available in accordance with the terms and conditions accepted by the data subject in this regard. A Google+1 recommendation made by the data subject on this website will subsequently be stored and processed together with other personal data, such as the name of the Google+1 account used by the data subject and the photo stored in this account, in other Google services, for example the search engine results of the Google search engine, the Google account of the data subject or in other places, for example on websites or in connection with advertisements. Furthermore, Google is able to link the visit to this website with other personal data stored by Google. Google further records this personal information with the purpose of improving or optimizing the various services of Google.

Google always receives information via the Google+ button that the data subject has visited our website if the data subject is simultaneously logged into Google+ at the time of calling up our website; this takes place regardless of whether the data subject clicks on the Google+ button or not.

If the data subject does not want personal data to be transmitted to Google, he or she can prevent such transmission by logging out of his or her Google+ account before accessing our website.

Further information and the applicable data protection provisions of Google can be found at www.google.de/intl/de/policies/privacy/. Further information from Google on the Google+1 button can be found at developers.google.com/+/web/buttons-policy.

19. Privacy policy on the use and application of Google AdWords

The controller has integrated Google AdWords on this website. Google AdWords is an Internet advertising service that allows advertisers to place ads in Google's search engine results as well as in the Google advertising network. Google AdWords enables an advertiser to specify certain keywords in advance, by means of which an ad is displayed in Google's search engine results exclusively when the user retrieves a keyword-relevant search result using the search engine. In the Google advertising network, the ads are distributed on topic-relevant websites by means of an automatic algorithm and in compliance with the previously defined keywords.

The operating company of the Google AdWords services is Google Inc., 1600 Amphitheatre Pkwy, Mountain View, CA 94043-1351, USA.

The purpose of Google AdWords is to advertise our website by displaying interest-relevant advertising on the websites of third-party companies and in the search engine results of the Google search engine and to display third-party advertising on our website.

If a data subject accesses our website via a Google ad, a so-called conversion cookie is stored by Google on the data subject's information technology system. What cookies are has already been explained above. A conversion cookie loses its validity after thirty days and is not used to identify the data subject. The conversion cookie is used to track whether certain subpages, for example the shopping cart from an online store system, have been called up on our website, provided that the cookie has not yet expired. Through the conversion cookie, both we and Google can track whether a data subject who arrived on our website via an AdWords ad generated a sale, i.e. completed or cancelled a purchase of goods.

The data and information collected through the use of the conversion cookie are used by Google to compile visit statistics for our website. These visit statistics are in turn used by us to determine the total number of users who were referred to us via AdWords ads, i.e. to determine the success or failure of the respective AdWords ad and to optimize our AdWords ads for the future. Neither our company nor other advertisers of Google AdWords receive information from Google by means of which the data subject could be identified.

By means of the conversion cookie, personal information, for example the internet pages visited by the data subject, is stored. Each time the data subject visits our website, personal data, including the IP address of the internet connection used by the data subject, is transmitted to Google in the United States of America. This personal data is stored by Google in the United States of America. Google may pass on this personal data collected via the technical procedure to third parties.

The data subject can prevent the setting of cookies by our website, as already described above, at any time by means of an appropriate setting of the Internet browser used and thus permanently object to the setting of cookies. Such a setting of the Internet browser used would also prevent Google from setting a conversion cookie on the information technology system of the data subject. In addition, a cookie already set by Google AdWords can be deleted at any time via the internet browser or other software programs.

Furthermore, the data subject has the option to object to interest-based advertising by Google. To do this, the data subject must call up the link www.google.de/settings/ads from any of the internet browsers he or she uses and make the desired settings there.

Further information and the applicable data protection provisions of Google can be found at www.google.de/intl/de/policies/privacy/.

20. Privacy policy on the use and application of LiveZilla

The controller has integrated the LiveZilla component on this website. LiveZilla is a live support helpdesk software that enables the establishment of direct communication in real time (so-called live chat) with visitors of the own website.

The developer of the LiveZilla component is LiveZilla GmbH, Byk-Gulden-Straße 18, 78224 Singen, Germany.

With each individual visit to our website that is equipped with a LiveZilla component, data is collected by this component with the purpose of operating the live chat system and analyzing the operation of the system. More information about LiveZilla can be found at www.livezilla.net/home/de/.

The LiveZilla component sets a cookie on the information technology system of the data subject. What cookies are has already been explained above. The LiveZilla cookie can be used to create pseudonymized usage profiles. Such pseudonymized usage profiles may be used by the controller to perform an analysis of visitor behavior and also to analyze and maintain the proper operation of the live chat system. The analysis also serves to improve our offer. The data collected via the LiveZilla component will not be used to identify the data subject without first obtaining the separate express consent of the data subject. This data is not merged with personal data or with other data containing the same pseudonym.

The data subject can prevent the setting of cookies by our website, as already described above, at any time by means of an appropriate setting of the Internet browser used and thus permanently object to the setting of cookies. Such a setting of the Internet browser used would also prevent the LiveZilla component from setting a cookie on the information technology system of the data subject. In addition, a cookie already set by the LiveZilla component can be deleted at any time via the Internet browser or other software programs.

The applicable data protection provisions of LiveZilla GmbH can be found at www.livezilla.net/disclaimer/de/.

21. Privacy policy on the use and application of YouTube

The controller has integrated YouTube components on this website. YouTube is an Internet video portal that allows video publishers to post video clips free of charge and other users to view, rate and comment on them, also free of charge. YouTube allows the publication of all types of videos, which is why complete film and TV shows, but also music videos, trailers or videos made by users themselves can be accessed via the Internet portal.

The operating company of YouTube is YouTube, LLC, 901 Cherry Ave, San Bruno, CA 94066, USA. YouTube, LLC is a subsidiary of Google Inc, 1600 Amphitheatre Pkwy, Mountain View, CA 94043-1351, USA.

By each call of one of the individual pages of this website, which is operated by the controller and on which a YouTube component (YouTube video) has been integrated, the Internet browser on the information technology system of the data subject is automatically caused by the respective YouTube component to download a representation of the corresponding YouTube component from YouTube. Further information on YouTube can be found at www.youtube.com/yt/about/de/. Within the scope of this technical procedure, YouTube and Google receive knowledge of which specific subpage of our website is visited by the data subject.

If the data subject is logged into YouTube at the same time, YouTube recognizes which specific sub-page of our website the data subject is visiting when a sub-page containing a YouTube video is called up. This information is collected by YouTube and Google and assigned to the respective YouTube account of the data subject.

YouTube and Google always receive information via the YouTube component that the data subject has visited our website if the data subject is simultaneously logged into YouTube at the time of calling up our website; this takes place regardless of whether the data subject clicks on a YouTube video or not. If the data subject does not want this information to be transmitted to YouTube and Google, he or she can prevent the transmission by logging out of his or her YouTube account before accessing our website.

The privacy policy published by YouTube, which can be found at www.google.de/intl/de/policies/privacy/, provides information about the collection, processing, and use of personal data by YouTube and Google.

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22. Payment method: Privacy policy for PayPal as payment method

The controller has integrated components of PayPal on this website. PayPal is an online payment service provider. Payments are processed via so-called PayPal accounts, which represent virtual private or business accounts. In addition, PayPal offers the option of processing virtual payments via credit cards if a user does not maintain a PayPal account. A PayPal account is managed via an email address, which is why there is no classic account number. PayPal makes it possible to initiate online payments to third parties or to receive payments as well. PayPal also assumes trustee functions and offers buyer protection services.

The European operating company of PayPal is PayPal (Europe) S.à.r.l. & Cie. S.C.A., 22-24 Boulevard Royal, 2449 Luxembourg, Luxembourg.

If the data subject selects "PayPal" as a payment option during the ordering process in our online store, data of the data subject will be automatically transmitted to PayPal. By selecting this payment option, the data subject consents to the transmission of personal data required for payment processing.

The personal data transmitted to PayPal are usually first name, last name, address, email address, IP address, phone number, cell phone number or other data that are necessary for payment processing. Also necessary for the processing of the purchase contract are such personal data that are related to the respective order.

The purpose of the transmission of the data is payment processing and fraud prevention. The controller will transfer personal data to PayPal in particular if there is a legitimate interest for the transfer. The personal data exchanged between PayPal and the controller may be transferred by PayPal to credit reporting agencies. The purpose of this transmission is to check identity and creditworthiness.

PayPal may disclose the personal data to affiliated companies and service providers or subcontractors, insofar as this is necessary for the fulfillment of contractual obligations or the data is to be processed on behalf.

The data subject has the possibility to revoke the consent to the handling of personal data at any time vis-à-vis PayPal. A revocation does not affect personal data that must necessarily be processed, used or transmitted for (contractual) payment processing. 

The applicable data protection provisions of PayPal can be found at www.paypal.com/de/webapps/mpp/ua/privacy-full.

23. Legal basis of processing

Article 6 I lit. a DS-GVO serves our company as the legal basis for processing operations in which we obtain consent for a specific processing purpose. If the processing of personal data is necessary for the performance of a contract to which the data subject is a party, as is the case, for example, with processing operations that are necessary for the delivery of goods or the provision of another service or consideration, the processing is based on Article 6 I lit. b DS-GVO. The same applies to such processing operations that are necessary for the implementation of pre-contractual measures, for example in cases of inquiries about our products or services. If our company is subject to a legal obligation by which a processing of personal data becomes necessary, such as for the fulfillment of tax obligations, the processing is based on Art. 6 I lit. c DS-GVO. In rare cases, the processing of personal data might become necessary to protect vital interests of the data subject or another natural person. This would be the case, for example, if a visitor were to be injured on our premises and as a result his or her name, age, health insurance data or other vital information had to be passed on to a doctor, hospital or other third party. Then the processing would be based on Art. 6 I lit. d DS-GVO. Finally, processing operations could be based on Art. 6 I lit. f DS-GVO. Processing operations that are not covered by any of the aforementioned legal bases are based on this legal basis if the processing is necessary to protect a legitimate interest of our company or a third party, provided that the interests, fundamental rights and freedoms of the data subject are not overridden. Such processing operations are permitted to us in particular because they were specifically mentioned by the European legislator. In this respect, it took the view that a legitimate interest could be assumed if the data subject is a customer of the controller (recital 47 sentence 2 DS-GVO).

24. Legitimate interests in the processing pursued by the controller or a third party

If the processing of personal data is based on Article 6 I lit. f DS-GVO, our legitimate interest is the performance of our business activities for the benefit of the well-being of all our employees and our shareholders.

25. Duration for which the personal data are stored

The criterion for the duration of storage of personal data is the respective statutory retention period. After expiry of the period, the corresponding data is routinely deleted, provided that it is no longer required for the fulfillment or initiation of the contract.

26. Legal or contractual requirements to provide the personal data; necessity for the conclusion of the contract; obligation of the data subject to provide the personal data; possible consequences of non-provision

We would like to inform you that the provision of personal data is partly required by law (e.g. tax regulations) or may also result from contractual regulations (e.g. information on the contractual partner). Sometimes, in order to conclude a contract, it may be necessary for a data subject to provide us with personal data that must subsequently be processed by us. For example, the data subject is obliged to provide us with personal data if our company concludes a contract with him or her. Failure to provide the personal data would mean that the contract with the data subject could not be concluded. Before providing personal data by the data subject, the data subject must contact one of our employees. Our employee will explain to the data subject on a case-by-case basis whether the provision of the personal data is required by law or contract or is necessary for the conclusion of the contract, whether there is an obligation to provide the personal data, and what the consequences of not providing the personal data would be.

27. Existence of automated decision making

As a responsible company, we do not use automatic decision-making or profiling.

This privacy policy was created by the privacy policy generatorof the DGD Deutsche Gesellschaft für Datenschutz GmbH, the as Data Protection Officer  active is, in cooperation with the Data protection lawyers of the law firm WILDE BEUGER SOLMECKE | Rechtsanwälte created.